Small Businesses Accessing EU Opportunities available under #CETA
We have been involved with CETA through the Brussels office for a number of years from inception to implementation. We have become familiar with the numerous and very different regulatory regimes in each of the EU countries. In addition we have developed connections that will be of benefit to Canadian firms interested in EU countries.
Large and medium size corporation have the financial capability and internal staff to move on the benefits of CETA. CETA just opens the door making it easier than before but all strategic growth procedures required as in domestic markets must be undertaken. In addition an understanding of local markets and regulatory regimes in the country you want to either sell to or buy from must be known otherwise the chances of success diminish and the costs increase reduces required returns.
Small business those under 100 staff and annual revenue under €10 million or C$15 million do not have the resources of large companies but there are significant benefits now available under CETA to obtain a market presence in EU countries. The challenge is how they do so with less cost, less risk and more return.
We have researched provincial and government web sites on CETA and find minimal or no resource on how to reap the benefits made available by CETA by small businesses. We checked out the funding available and Trade Commissioners support and they all fall short to address the needs of small business even to assess potential opportunities. In the EU the resources and funding support for small businesses is significantly more advantageous than Canada.
Our experience and our Canadian and EU networks along with our strategic growth competencies that are available to small Maritime businesses can allow them to assess EU country opportunities, develop a marketing strategy, find on the ground EU partners and penetrate the targeted market. We are here to assist in each stage of the process.